The Rustic House specializes in highly scented, natural candles known for their long-lasting burn and environmentally-friendly standards. By uniting traditional process and modern design, their scents complement virtually any decor.
During the branding process, part of my challenge was incorporating their original symbol, the TRH, into a typographic logo treatment. I was inspired by vintage signage and the art forms rooted in the resurgence of the American craftsman. By combining classic typography with a minimal color palette, I was able to achieve the essence of what The Rustic House is all about: natural, hand poured candles that add the final touch to making your house a home.